Analytics & Reporting
Use analytics to understand how AI systems represent your business over time, and where to prioritize improvements next.
Where Analytics Live
- Unified Dashboard (`/app`) for overall trend visibility
- DeepSeeker for prompt-level mention and position tracking
- Audit history for before/after comparisons after fixes
Core Views to Watch
- Mentions: when your domain is included in responses
- Position: where your domain appears when selected
- Prompt coverage: which query categories are weak/strong
- Competitor gap: where competitors are selected but you are not
Recommended Reporting Cadence
- Weekly check: prompt coverage + mention shifts
- Monthly review: trend direction + content/audit impact
- Quarterly review: business-level fit/exclusion alignment in DSP
Action Loop
Treat analytics as an operating loop: measure → prioritize → implement fixes/content updates → re-measure.