Visibility Metrics Reference

DeepSeeker reports how AI systems mention or recommend your business. This page explains the core metrics and how to interpret trend changes.

Primary Metrics

  • Mention Rate: how often your domain is mentioned across tested prompts
  • Average Position: where your domain appears when mentioned
  • Coverage: how many prompts/platforms include your domain
  • Trend Direction: whether visibility is improving, flat, or declining

How to Read Changes

  • Short-term variation is normal between runs
  • Use weekly/monthly trends, not single checks, for decisions
  • Compare prompt groups (brand, problem, comparison) separately
  • Track competitor movement alongside your own movement

Improvement Loop

  1. Run AI Readiness Audit and fix high-impact issues
  2. Align business declaration with DSP
  3. Re-run DeepSeeker on the same prompts
  4. Measure trend change and repeat